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National Geographic, Oppo and Joel Sartore turn the lens toward colorful endangered animals

 
 

There are nearly 40,000 threatened species on the International Union for Conservation of Nature and Natural Resources's (IUCN) Red List. Among these threatened species, more than 16,000 are endangered. It's estimated that in the last 500 years, human activity has caused at least 800 species to go extinct, and...

Polaroid and Fendi team up for wild-looking $950 OneStep Close-Up 600 camera

 
 

Polaroid is on a resurgence path. After announcing the world's smallest analog instant camera, the Polaroid Go, last month, the historic camera brand is now teaming up with Fendi for a special edition Polaroid OneStep Close-Up 600. The OneStep Close-Up 600 is covered in Fendi's 'FF Vertigo Motif.' It doesn't come...

In Other News: Spring photo ideas, luminosity masks, medium format photos on full-frame camera & more

 
 

10 creative spring photography ideas

Spring has sprung, and that means it's a great time to dust off the camera after a long, cold winter and take some photos. B&H published a new video this week featuring 10 creative spring photography ideas. Check it out below and get your creative juices flowing.


How to...

Epson announces EcoTank Photo printers promising lab-quality prints up to 13” x 19” at a much lower cost

 
 

Last week, Epson announced an expansion to its EcoTank line of cartridge-free prints with new six-color photo printers. The EcoTank Photo ET-8500 and EcoTank Photo ET-8550 printers offer cartridge-free printing for photographers looking for a high-volume printing solution. Epson also announced the EcoTank Pro...

Nikon engineers discuss the Nikon Z mirrorless f/2.8 zoom lens trinity in new interview videos

 
 

As was the case with the Sony FE 50mm f/1.2 G Master interview we wrote about last week, today's interview information comes directly from the manufacturer. In this case, Nikon is the manufacturer. The Japanese company published a trio of 'engineer interview' videos over the weekend, with each focusing on a...

The Best Lenses for Your Sony Mirrorless Camera

 
 

So, you've just picked up your first Sony camera? Or maybe you've had one for a little while and are looking to expand your camera setup beyond the included kit lens? Entry-level or experienced photographer? Whatever the case may be, the great news is that the Sony mirrorless camera ecosystem is a versatile and...

In Other News: Landscape photo tips, woodland photography, Nikon surf photo of the year & more

 
 

3 things landscape photographer Andy Mumford wishes he'd learned sooner

Photographer and educator Andy Mumford has learned a lot during his career as a landscape and travel photographer. No matter how much you know and how experienced you are, there's always more to learn. However, there are certain things...

Nikon USA rebates: Save $500 on the Nikon D850, up to $200 on Nikkor Z lenses, $300 on F lenses & more

 
 

Nikon USA introduced new rebates for May, offering discounts on a wide range of Nikkor lenses, both for F mount and Z mount. A few cameras also have instant rebates, including the Nikon D780 and kit ($300 savings), Nikon D850 ($500 savings) and the Nikon Z50 ($100-$250 depending on the kit).

In terms of lenses,...

Leica announces new SL zoom lens, the Vario-Elmarit-SL 24-70mm f/2.8 ASPH

 
 

Leica has announced a new addition to its SL lens portfolio, the Leica Vario-Elmarit-SL 24-70mm f/2.8 ASPH lens. The f/2.8 zoom lens is designed for versatility, making it a solid choice for a wide range of photographic subjects, including reportage, travel, studio, architectural, landscapes, and portraiture. Leica...

‘Turning design vision into reality’: Sony interviews its FE 50mm f/1.2 G Master development team

 
 

Sony has recently published an interview with the lead designers of its recent FE 50mm f/1.2 G Master lens. The interview includes Product Leader and Optical Design Lead, Atsuo Kikuchi; Mechanical Design Lead, Yuichiro Takata; and Actuator Control Lead, Yuki Mizuno.

While, of course, the interview is in part a...

Sony A1 Field Test Part I: An absolute powerhouse for image resolution, AF and performance

Click here to read our Sony A1 Field Test Pt. 1

 
 

Sony's full-frame mirrorless series continues to grow and evolve, with the company now offering a variety of models targeting different price points and use-cases. If you're a landscape or portrait photographer in need of amazing resolving power, the high-res 61MP...

Venus announces first f/0.95 ‘Argus’ lens, the 33mm f/0.95 CF APO for APS-C mirrorless cameras

 
 

Venus Optics has announced the Laowa Argus 33mm f/0.95 CF APO lens for APS-C mirrorless cameras. The lens will be made available in Fuji X, Sony E, Nikon Z and Canon RF lens mounts. The ultra-fast prime lens incorporates an APO design, hence its model name, and promises sharp images with well-controlled chromatic...

In Other News: Sony 50mm GM is popular, photographing in bad light & more

 
 

Beginner's guide to film photography: Choosing the right camera type

Over at DPReview, Aaron Gold is back with another edition of his 'Absolute beginner's guide to film photography' series. This time, the focus is on choosing the right camera type. If you want the easiest start to your film photography journey, a...

Fujifilm X-E4 Field Test: Compact, stylish and very capable APS-C camera

Click here to read our Fujifilm X-E4 Field Test

 
 

Where the Fujifilm X-S10 is a lightweight SLR-styled mirrorless camera, the Fujifilm X-E4 is rangefinder-inspired. The new X-E4 is a compact, sleek and stylish camera. On the outside, it's a simple, minimalist camera. On the inside, the X-E4 includes the same...

Sigma announces redesigned 35mm F1.4 DG DN Art lens for full-frame mirrorless cameras

 
 

Sigma continues to expand its lineup of mirrorless-platform lenses with its next Art-series prime, the 35mm F1.4 DG DN Art. If that model sounds familiar, it is because Sigma already has a 35mm f/1.4 Art lens, but that 35mm DG HSM lens from 2012 was designed for full-frame DSLR cameras -- though Sigma did later...

In Other News: Zeiss cine lenses, long exposures without ND filter, night sky guide & Pokémon Instax

 
 

Zeiss adds four prime lenses to its Supreme Prime Radiance cinema lens lineup

First seen at PetaPixel, Zeiss has expanded its Supreme Prime Radiance cinematography lens lineup. The new full-frame lenses all have a maximum aperture of T/1.5 and cover 18mm, 40mm, 65mm and 135mm focal lengths. The new lenses join an...

Fujifilm GFX 100 firmware update 4.00: Promises improved AF, IBIS, new Film Simulation & more

 
 

Fujifilm has announced a new firmware update for its GFX 100 medium format camera. Fujifilm states that the impending firmware version 4.00 will 'transform [the GFX 100] into a completely new camera with a multitude of additional functions and operational enhancements, delivering autofocus (AF) performance...

Tamron announces 2 zooms for Sony E mount: APS-C 11-20mm f/2.8 and full-frame 150-500mm f/5-6.7

 
 

Tamron has announced a pair of zoom lenses for Sony E-mount. The first is a compact, lightweight ultra-wide-angle zoom lens for APS-C Sony mirrorless cameras, the Tamron 11-20mm f/2.8 Di III-A RXD (Model B060). The second new lens is a full-frame telephoto zoom lens, the Tamron 150-500mm f/5-6.7 Di III VC VXD...

ZY Optics announces 4 T/1.0 cinema lenses for MFT, Canon RF, Fujifilm X, Sony E and Arri PL

 
 

Zhong Yi Optics, often referred to as ZY Optics, has announced the launch of four new manual focus T/1.0 cinema lenses. Two of the lenses, 17mm and 25mm primes, are for Micro Four Thirds cameras. The new 35mm lens is for Canon RF, Fujifilm X, Sony E and Micro Four Thirds. Rounding out the new lenses is a 50mm lens...

Apple event recap: New M1-powered iPad Pro and redesigned 24” M1-based iMac

 
 

Apple held an event today during which the Cupertino-based company announced a bevy of new products, including a new Apple TV 4K model, the long-rumored AirTag product, an M1-powered iPad Pro and a redesigned M1-powered iMac.

iPad Pro

The new iPad Pro is powered by Apple's M1 chip, the same silicon found in...