Where To Buy DJI Osmo 360 - Pre-Orders and Latest Updates

by Darryl Lara

posted Thursday, July 31, 2025 at 9:20 AM EDT

DJI Osmo 360 Where to Buy.

DJI has officially launched the Osmo 360, marking the company’s first foray into 360-degree action cameras. While it’s a newcomer to the 360 space, DJI is leaning on its strengths—high-resolution imaging, advanced stabilization, and a well-developed accessory ecosystem. The Osmo 360 is compact, creator-focused, and clearly designed to go head-to-head with competitors like the Insta360 X4 and GoPro Max.

Preorders for the Osmo 360 and its Adventure Combo are now live in select regions, including the U.S. and U.K. storefronts. However, DJI says U.S. customers shouldn’t expect an official release just yet. “There are multiple reasons behind why the Osmo 360 will not be available through DJI officially in the U.S. We do not have a timeline on when or if this will be available, but we will keep you posted if there are any updates,” DJI's Regina Lin explained to The Verge.

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Where to Buy the DJI Osmo 360

Preorders are live now from major retailers in both the U.S. and U.K. U.S. buyers can order directly from authorized partners like B&H Photo, Adorama, and Amazon. In the U.K., retailers including Wex Photo Video, Park Cameras, and London Camera Exchange have also opened up preorders. International Markets can order directly from the DJI Official Store.

While early discounts are unlikely this soon after launch, some retailers may offer preorder bundles or free accessories in the coming days. DJI is expected to begin shipping units soon, and we’ll continue to monitor availability, pricing, and package updates. International pricing may also vary depending on the duties and taxes applied to the items.

United States:

United Kingdom:

International Markets:

A New Sensor Format That Sets It Apart

DJI Osmo 360 in the snow.

The highlight feature here is DJI’s 1-inch square HDR sensor, the first of its kind in a 360 camera. DJI claims the square layout improves sensor utilization by 25%, resulting in better image quality and improved power efficiency in a compact body.

Compared to the sensors inside the Insta360 X5 and GoPro Max, the Osmo 360’s larger design is expected to give it a noticeable edge in low-light performance and dynamic range—two areas where 360 cameras often struggle.